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Friday, June 08, 2007

CBS revives Jericho, asks fans to stop sending nuts

Jericho fans, you win!

After sending tens-of-thousands-of-pounds of nuts (as a nod to the “nuts” line on the show) to CBS executives in protest of Jericho’s cancellation, CBS has agreed to bring the show back for at least seven more episodes, possibly more.

I’m so thrilled for the fans of this show. Fan campaigns like this rarely work. (R.I.P. Invasion, Everwood and Veronica Mars.) But, you guys did it. You made a difference!

Here is the official word from CBS Entertainment President Nina Tassler to fans:


Wow!

Over the past few weeks you have put forth an impressive and probably unprecedented display of passion in support of a prime time television series. You got our attention; your emails and collective voice have been heard.

As a result, CBS has ordered seven episodes of “Jericho” for mid-season next year. In success, there is the potential for more. But, for there to be more “Jericho,” we will need more viewers.
A loyal and passionate community has clearly formed around the show. But that community needs to grow. It needs to grow on the CBS Television Network, as well as on the many digital platforms where we make the show available.

We will count on you to rally around the show, to recruit new viewers with the same grass-roots energy, intensity and volume you have displayed in recent weeks.

At this time, I cannot tell you the specific date or time period that “Jericho” will return to our schedule. However, in the interim, we are working on several initiatives to help introduce the show to new audiences. This includes re-broadcasting “Jericho” on CBS this summer, streaming episodes and clips from these episodes across the CBS Audience Network (online), releasing the first season DVD on September 25 and continuing the story of Jericho in the digital world until the new episodes return. We will let you know specifics when we have them so you can pass them on.

On behalf of everyone at CBS, thank you for expressing your support of “Jericho” in such an extraordinary manner. Your protest was creative, sustained and very thoughtful and respectful in tone. You made a difference.

Sincerely,
Nina Tassler
President, CBS Entertainment

P.S. Please stop sending us nuts

2 comments:

Mike K from Ohio said...

Woo HOOO!!!! Great news! I'm so glad one of these fan campaigns finally worked. I was beginning to think they made no difference with the network. I wish it would have worked for Invasion! :(

Jericho Saved said...

We appreciate CBS bringing Jericho back but the Jericho Rangers continue on to our next missions of recruiting new Jericho fans & changing the way that ratings are used by the networks.
Thank you for your article.

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